Visit California has partnered with CAMP, The Family Experience Company, to offer a glimmer of sunshine from the Golden State at its Fifth Avenue flagship – one filled with activities, special events and a chance to win a family vacation to California.
Families entering the store will encounter a West Coast-styled “California Cafe” filled with healthy Golden State snacks and California-inspired ice cream flavors like Yose-Minty, Vanil-LA-LA-Land, Cocoafornia and more.
In addition, the California-based Sunnie brand and its co-founders, Katy Tucker and Lisette Howard, will offer busy NYC families a complimentary Sunnie Taco Dipper with fresh guacamole, shredded mozzarella and cassava flaxseed crackers.
Customers will also encounter a redwood forest in the middle of NYC, a place for kids to zoom around a skateboard track and discover secret California landmarks hidden throughout the store.
For more information on Visit California x CAMP go to visitcalifornia.com